According to Variety, Cinemark is pulling the trailer for Paramount's 'Paranormal Activity 2' from several theaters in Texas after receiving numerous complaints that the promo was too frightening. Cinemark has told Paramount it could pull the trailer from more theaters should there be additional… Continue
“The convergence of video online and TV will be a powerful tool for advertisers and agencies. Instead of product spots being “blasted out” on TV, brands can eliminate wasted budget and tailor creative pieces towards specific audiences through various online avenues. Rebalance your media mix because the whole world will become digital.” - Google vp for Global Media and Platforms Henrique de Castro at Cannes Lions 57th International…Continue
The WEB SERIES NETWORK webinar series on web series monetization strategies, ideas and concepts continues Monday, July 5th at 7pm PT. The session is the second on how web series creators can incorporate various monetization strategies, ideas and concepts into their business plan to help cover production expenses.
Decrease comes after four years of double-digit growth, citing impact of recession on showbiz.
Spending on product placements for TV shows, movies, the Internet, video games and other media declined in 2009 after three consecutive years of double-digit gains, according to a study released today by PQ Media.
"It's been an amazing ride to the billionth view. Our producers, advertisers, talent, team, and of course our fans, have been invaluable in making this milestone possible in three short years. More and more people are heading home to watch online video instead of turning on their TV, and we're playing an important part in that change. With our first billion views under our belt, we're looking forward to fostering the next generation of great video talent and introducing new… Continue
Studio's digital arm Paramount Digital Entertainment produces web series
Paramount Pictures, America's oldest existing studio, has become the first studio of 2010 to cross the $1 billion mark in the U.S. domestic b.o.
Through June 27, Pars domestic box office is $1.005 billion, led by 'Iron Man 2' ($306.9M), 'How to Train Your Dragon' ($215.4M), 'Shrek Forever After' ($229.4M), 'Shutter Island' ($128M), and 'The Lovely Bones' ($43.7M), including DVD sales,… Continue
GagFilms original web series 'Annoying Orange' tops Mashable's list of most watched web series in May 2010, with a pleasant 64, 258,781 Internet views. Next New Network's 'Key of Awesome' came a distant second with 26, 381, 909 Internet views.
A CNN reporter David Brown explains the shows success, how it could be profitable and why people are watching. Read now on [… Continue
Digital distribution includes video-on-demand, which gives companies like Magnolia Pictures the flexibility to offer films like 'Ondine,' above, to viewers at home the same day they open in theaters — or even earlier.
In addition to offering a distribution venue, the Internet is used for viral marketing of films like IFC's 'The Human Centipede.'