Iʼm writing from 35,000 feet inside Air France heading home to Los Angeles after a memorable weekend at the 2nd annual Marseille Web Fest which took place in the beautiful and historic city of Marseille, France.

The festival is one of only two in the world dedicated exclusively to the art and business of web…

Update: So FX passed on Broad City, a web series that was originally being developed at the network as reported by WSN last year. Now Comedy Central has picked up the project and ordered a pilot episode based on the recommendation of SNL alum Amy Poehler originally attached as producer and EP at FX.…

Yesterday, CNN announced the creation of CNN Films to produce and acquire feature-length documentaries for TV, online and theatrical distribution. The move is part of a wider programming strategy to complement CNN's news programs. The first documentary 'Girl Rising' will air spring 2013. The film reveals extraordinary stories from girls around the globe, fighting to overcome impossible odds on the road to realizing their dreams of education. …

The brothers Charlie (right) and Harry in 2007 published a sensational video clip of little Charlie biting little Harry's finger. The video has been viewed nearly 500,000,000 times on YouTube. Now a little grown up, they've launched a production company Viral Studios and teamed up with video distribution site Rightster on a series of web shows including one called Kings of YouTube, which will see the boys watching and reviewing new viral videos as they break. Click on the…

Last week, Cybergeddon, the nine-part web series from Yahoo, Norton Virus and CSI creator Anthony E. Zuiker debuted and no one knows about it. Zero blip on Internet radar. At a whopping $6 million production budget, Cybergeddon hands-down is the most expensive web series ever made, beating the $2 million Yahoo spent on Tom Hank's series 'Electric City.'

Is marketing…

Given the success of YouTube's original channels program launched in the US last year, the company announced yesterday the expansion of the program to France, Germany and UK. Per YouTube, the top 25 original channels are now averaging over a million views every week, and that partners are reaching the 100k subscribe mark 5x faster than they were…

When the brand is the content. Here's an example of a brand... tattoo artist, model and TV personality Kat Von D paying attention to and working for her audience. In the premiere episode of her new web series 'Kat's Kloset,' Kat explains why she created the series and adds a superb [call to action] message at the end of the video. Click on the image below to view.…

This is the official poster promoting the upcoming fourth season of Illeana Douglas' web series Easy to Assemble. Without further ado, below are guidelines for designing a horrible marketing poster courtesy of ETA: 1) Make long-winded slogan prominent than name of series. 2) Add unnecessary illegible movie-style credits at poster bottom. 3) Omit where and when to watch series. 4) Obscure face(s) of cast members, especially the principal character. 5) Omit network/studio/channel…

In the future, there will be a rise of micro-branded content and I'll use my blog on Olive Garden as example to define it. Olive Garden's new new ad campaign promoting their new 'Go Olive Garden' slogan includes branded content via a web series on Yahoo called 'Sunday Dinner With...' If I'm watching the show I might be specifically interested in learning more about the restaurant…

Olive Garden is retiring its long-time 'when you're here you're family' slogan for a new one 'Go Olive Garden.' The restaurant chain will start advertising the new slogan this Sunday through a national ad campaign including a web series on Yahoo called Sunday Dinner With... featuring celebs dining at home with friends.  The branded content elements helps increase OG's visibility online but what about micro-branded content?…

Are you a web series producer or a producer that produces web series... among other web content?  I'd like to consider myself the latter and you should too. Don't limit yourself to producing just episodic web series. Expand your programming library to include web films, branded content, music videos, commercials, spec ads, variety shows, etc. Produce whatever it is that you're passionate about and upload to your YouTube channel/website. Train to become an Internet…

Jay-Z's new Life and Times YouTube channel is part of the original programming initiative by YouTube to invest more than $200 million across 100 premium channels. The rapper will live-stream the last of his eight concerts Saturday at 9:30pm eastern at NYC's Barclay's Center for the launch of the new channel. Live programming soon for all of us? Possible if you've got the fan base. Click image for promo video.  …

Toys“R”Us Movies at http://toysrusmovies.com is a new Netflix-style digital entertaiment service that offers instant access to an extensive library of premium video content for rental and purchase. The service features more than 4,000 new movie releases and TV shows with no subscription required. Movies start at $2.99 for a 24-hour rental and at 99 cents for TV shows, with a majority priced at $1.99. The service is still in beta and…

Walking After Midnight, a dynamic brand film in a series of four vignettes directed by James Franco, stars Stuart Weitzman shoes as worn by model Petra Nemcova. This first installment featuring the BACKFLIP takes place at The Hole, a gallery located in the heart of downtown NYC's Bowery district. The next three episodes will release on consecutive Weitzman Wednesdays throughout October. …

'The Arena,' a reality competition dance web series from Jon M. Chu has the pop, jazz and sizzle of what you'd see on television. Watch eight of America's top B-Boys battle on stage for tradition, respect and a place in history. Check out the first episode inside, released October 1, with new episodes every Monday at 6am pacific. …

A new 15-minute online show titled 'Futures Now' has been launched by CNBC.com that will look beyond the confines of equities and examine the multi-trillion dollar futures market. The show is hosted by CNBC's Jackie DeAngelis and sponsored by CME Group and TD Ameritrade.

"CNBC is dedicated to finding new ways to provide premium content to its viewers and users anywhere, anytime…

Video comparing the Blackmagic cinema camera and Canon 5D Mark III.

Comparing the Cinema Camera & 5D Mk III from OneRiver Media on…

Right now, go ahead and start disabling monetizing on your YouTube and Blip videos like I am. I use YouTube frequently. I don't use Blip, haven't signed into my Blip account in 8 years, and probably never will. When you enable monetizing, you are permitting them to run ads (that they're charging for) in your videos when you, the IP (intellectual property) owner isn't being paid. …

Introducing... The first-ever WSN Web Series Makers Meetup in the San Francisco Bay Area, Saturday, October 27, 2012 from 2:30pm until 4:30pm. 

Come and meet other web series makers in the San Francisco Bay Area while enjoying group discussions on topics in the web series world. Organized by WSN. Join us or learn more at: http://bit.ly/SsYjIi…

Target Corp on October 2 will roll out the first episode of a three part branded entertainment web film titled 'Falling for You,' starring Nia Long, Kristen Bell and Zachary Abel, the New York Times first reported. 

Episodes 2…