Ford will get a chance to sponsor Seth Green's upcoming web series 'Urule.'

'Urule' revolves around a "2011 Ford Fiesta" driving 20-something, who virtually makes all of his decisions - from what to eat to which girl to date - based on the online voting of viewers.

Seth Green serves as executive producer only and will not appear in the series.

'Urule' will debut later this year on www.urule.tv.