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Comment by Rich Mbariket on May 11, 2011 at 11:50am

Ha... thank YOU :)

Comment by Selina Ray on May 11, 2011 at 11:48am

That's the definition of success... You know that I align with your way of letting others light shine.  Thank you Rich for the opportunities you're providing for me and I'm happy to pay it forward!

Comment by Rich Mbariket on May 11, 2011 at 11:41am

For instance, with Web Series Mag, I could write that magazine myself if I wanted to, but I chose to give other writers a platform to write. It's about stepping back and observing from the sidelines. You'd be amazed how talented ppl are if you give them a shot.

Comment by Rich Mbariket on May 11, 2011 at 11:37am

'Making it all about you' is not giving others a shot. For instance, you can invite other directors to direct an episode in your series instead of directing the whole thing. You can EP or produce other series. I think creators sometimes try to wear too many hats. I believe you can be in control without actually wearing all hats. Sometimes you do more by doing less. Let others around you shine and you'll shine.

Comment by Selina Ray on May 11, 2011 at 11:32am

I see what you're saying... makes sense.  When you say "making it all about you" - does that mean we would be "wise" to have diversity of presence? i.e. as you're doing with WSN

Comment by Rich Mbariket on May 11, 2011 at 11:28am

Look at what I'm doing with myself and WSN. In the coming months, I'll be executive producing more series and appear in some to keep my face and name out there. You gotta know how to brand and work the Web. Making it all about you is the fastest way to lose steam.

Comment by Rich Mbariket on May 11, 2011 at 11:25am

Celebs or anyone making web series is a great way to expand their brand and connect with fans who might not otherwise have access to US programming. Its also a great to stay in front of fans during hiatus. Also, they can produce or executive produce other web series instead of starring in them. So many ways to make the best of web series and grow your brand... you don't have to star in everyone.

Comment by Selina Ray on May 11, 2011 at 11:21am

Okay, so developing and maintaining an online presence is key to marketing your series or any product for that matter?  I figure Ms. Kudrow's web series got noticed because of HER.  Got it.

Comment by Rich Mbariket on May 11, 2011 at 11:14am

I think that's the goal of most creators (indie and established). However, I don't necessarily think Showtime picked up Web Therapy... they picked up Lisa Kudrow, the name and brand. That's why its important to make YOURSELF the draw and as marketable and attractive as possible to networks and advertisers :) 

Comment by Selina Ray on May 11, 2011 at 11:08am

Hey Rich... Do you believe that the intent of celebrities who are creating web series is that the ultimate goal being to be picked up for TV?  A way of getting their creation noticed by the networks and the like?